Lipstick

Showing the single result

Brands in this collection

Choosing a lipstick you'll actually wear

The best lipstick comes down to shade, finish and how long you need it to last. To narrow shades, consider your undertone — cool undertones tend to suit berries, blue-reds and rosy pinks, while warm undertones flatter corals, warm reds and peachy nudes; neutral skin carries most. Finish changes both look and wear: matte and satin formulas are long-wearing and less prone to bleeding, while creams and glosses feel comfortable and hydrating but usually need topping up. If lips are dry, prep with balm first, as texture makes any colour sit unevenly. When unsure, a your-lips-but-better nude is the safest starting point.

Category questions

How do I make lipstick last longer?

Line and fill your lips with liner first to grip the colour, then apply lipstick, blot with a tissue, and reapply a second thin layer. This press-and-blot method noticeably boosts staying power. Long-wear and matte formulas naturally last longest, while creamy or glossy finishes need more frequent touch-ups through the day.

How do I stop lipstick bleeding or feathering?

Bleeding happens when colour travels into fine lines around the lips. Define the edges with a lip liner to create a barrier, choose a matte or satin formula over glossy ones, and blot away excess balm before applying so lips are not too slippery. A little concealer around the lip line also helps seal the edges.

How do I choose a lipstick shade for my skin tone?

Check your undertone — look at your wrist veins (blue suggests cool, green warm) or which metal suits you (silver cool, gold warm). Cool tones generally suit berries and blue-reds; warm tones suit corals and warm reds. Depth matters too: soft nudes and pinks on fair skin, rich berries and deep reds on deeper skin.

The Beautyforest Standard

Clean and naturally derived. Science-backed, proven to work. Every product in this collection is checked before it reaches the shelf.

How we vet