Hair Masks
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Nourishing Repair Hair Mask
2 reviewsFrom £26.00200ml500mlWeekly treatPlumping, Repairing, VeganSelect options
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When and how to use a hair mask
A hair mask is essentially a deep treatment: richer and more concentrated than a daily conditioner, and designed to stay on longer so ingredients can work into the hair. It is best thought of as an occasional repair step rather than an everyday one. Most hair does well with a mask around once or twice a week, left on for roughly five to ten minutes before rinsing. Drier, coarser, curly or coloured hair tends to benefit most. Because masks are heavier, using them too often can cause build-up and leave hair looking flat, so let condition and hair type guide how frequently you reach for one.
Category questions
How often should I use a hair mask?
Around once or twice a week suits most people. Very dry, damaged or coarse hair may benefit from the higher end, while fine hair usually needs a mask less often to avoid feeling weighed down. Because masks are rich, using them daily can cause build-up, so treat them as a periodic boost rather than a replacement for conditioner.
What is the difference between a hair mask and a conditioner?
Both moisturise, but a conditioner is lighter and for everyday use after each wash, mainly smoothing and detangling. A mask is thicker, more concentrated and left on longer for deeper repair, used once or twice a week. Think of conditioner as maintenance and a mask as an occasional intensive treatment; many routines use both.
How long should I leave a hair mask on?
Follow the product instructions, but most masks work well left on for about five to ten minutes. Leaving one on far longer rarely adds benefit and, with very rich formulas, can leave hair feeling heavy. Applying to clean, towel-dried hair and covering it with a cap can help the treatment work while you wait.
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