Journal - Beauty Forest

Demo · How to Get the Perfect Wet Shave in 5 Steps

A close, comfortable shave is mostly about preparation. Follow these five steps for less irritation and a smoother finish. Repeat daily or every other day, and always store your razor somewhere dry between shaves.

Ingredients

Demo · Ingredient Spotlight: Witch Hazel

Witch hazel is one of those quietly brilliant botanicals that has earned its place on the bathroom shelf for generations. Here is what it actually does. Look for it in toners, post-shave balms and blemish treatments — ideally in an alcohol-free formula.

Skincare

Demo · Review: Atlantic Kelp & Magnesium Body Wash

We spent two weeks with the Atlantic Kelp & Magnesium Body Wash to see whether its mineral-rich, seaweed-led formula lives up to that bracing first impression. Bottom line: a dependable everyday wash that feels like a spa treatment without the spa price tag.

Buying Guides

Demo · The 4 Best Body Washes for Winter Skin

When the temperature drops, your shower gel has to work harder. These four body washes clean without stripping — ranked by how well they hold moisture through a British winter. Whichever you choose, follow with a rich body butter while skin is still damp to lock everything in.

Buying Guides

Demo · Velvet Rose vs Cedar & Vetiver: Which Eau de Parfum?

Two of our most-loved fragrances, two very different moods. Here is how Velvet Rose & Vanilla and Cedar & Vetiver compare, head to head. Still undecided? Both come in discovery sizes, so you can live with each for a few days before committing.

Trends & Edits

The Beautyforest Standard, explained

Every product on our shelves passes one test: clean and naturally derived, and science-backed. Here is exactly how we vet what makes the cut — and why.